CJ Foodville The Place Launches Winter Limited Steak View original image


[Asia Economy Reporter Moon Hyewon] The Place, operated by CJ Foodville, announced on the 2nd that it will launch a winter limited steak reflecting Christmas visuals targeting the year-end season.


The Place is introducing a premium steak suitable for parties as gatherings increase with the phased transition to daily recovery. The ‘Winter Tagliata di Manzo’ is an authentic Italian sirloin steak, cut into large pieces, making it perfect as a party menu to be enjoyed by several people.


True to The Place’s reputation for glamorous visuals and distinctive performances, the Christmas tree-inspired visual also catches the eye. For garnish, mashed potatoes with spinach powder giving a green color are stacked high, and pink pepper decorations are added to create a tree-like feel. It is completed with a splendid plating that calls for a certification shot along with the steak and grilled vegetables.


The Place will give a coaster to the first 700 customers who purchase. It was produced in collaboration with the upcycling design specialist company ‘Peacemoa’ and can also be used as a Christmas ornament. The product, made without using plastic and utilizing old clothes and leftover fabrics from garment factories, reflects ESG (Environmental, Social, and Governance) values with the intention of spending a Christmas that looks back on what is precious to us rather than flashy decorations.



Various discount benefits are also prepared to make gatherings more abundant. When ordering Tagliata di Manzo or Smoky Dome Steak, one type of pasta or pizza is offered at a discounted price.


This content was produced with the assistance of AI translation services.

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