Kookmin Bank Launches Pilot of 'KB MyData Service'
Core MyData Services: GoalChallenge, MyGeumgo, MoneyCrew, IfYou
[Asia Economy Reporter Park Sun-mi] KB Kookmin Bank announced that it will pilot the ‘KB MyData’ service at 4 p.m. on the 1st.
KB MyData is a service that gathers information scattered across various industries, including financial institutions, into one place for convenient management, and the official launch is scheduled for January 1 next year.
Through the pilot of KB MyData, the bank will provide ▲‘Asset Management Service’ offering solutions tailored to individual needs ▲‘Expense Management Service’ suggesting better spending habits through consumption pattern analysis and diagnosis ▲‘Goal Challenge,’ a personal finance habit maker for improvement ▲‘Financial Plus,’ which makes managing various physical assets and credit easier ▲‘Money Crew,’ an asset management service utilizing collective intelligence ▲and ‘If You,’ an asset management simulation service supporting goal achievement.
KB Kookmin Bank has positioned Goal Challenge, My Safe, Money Crew, and If You as the core services of KB MyData.
Goal Challenge is a customer participation content that analyzes and diagnoses personal assets and spending details to automatically propose personalized goals and offers reasonable suggestions to help reach the targeted amount. Users can check the achievement rate and spending details of ongoing goals, and rewards such as badges are provided upon goal completion to enhance motivation. In particular, through the dedicated product ‘My Piggy Bank’ linked with MyData, continuous participation in Goal Challenge is encouraged, connecting savings in a simpler and more enjoyable way.
Financial Plus proposes easier management from physical assets to real estate, automobiles, and credit. Especially, its representative service, My Safe, helps integrated asset management expanded beyond financial products to include cash (foreign currency), mobile phones, gold, gift certificates, memberships, and other physical assets of high interest in customers’ daily lives.
Money Crew allows anyone to participate in portfolio sharing based on nicknames (secondary character names) and is a service where users can observe the financial lives of asset experts. Users can follow and benchmark Money Crews of interest and compare them with their own financial lives.
If You is a MyData-based life planning service that turns imagination into reality. It provides difficult financial information easily and conveniently into daily life. For example, it helps customers simulate whether a loan is necessary compared to their total assets for purchasing a home, how much additional loan they can receive if insufficient, and what the optimal loan product is for them.
To commemorate the pilot launch of KB MyData service, the ‘Find Me with KB MyData Event’ will be held from the 2nd until the end of this month. All customers who give their first consent to the KB MyData service and complete transmission consent for one or more industries will receive a prize of their choice among Starbucks coffee coupons, CU convenience store coupons, or Pointree points. Customers wishing to participate in the event can apply through the ‘Find Me’ link on the KB Star Banking MyData event page.
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A KB Kookmin Bank official stated, “The KB MyData service will provide an asset management experience where customers actively participate in setting and achieving financial goals,” and added, “We will continuously discover customized services to evolve into a customer-centered lifestyle financial platform.”
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