KleanNara Completes Child Abuse Prevention Campaign 'Painting Clean Hearts'

[Asia Economy Reporter Kim Jonghwa] Comprehensive paper company Kkaekkeutan Nara successfully concluded the child abuse prevention campaign 'Coloring a Clean Heart.' The matching donation of 6 million KRW raised through customer participation will be donated to child abuse victim support projects via Happy Bean at the end of this month.

In September, Kkaekkeutan Nara collaborated with the Ministry of Health and Welfare to insert child abuse prevention campaign messages on facial tissue products. Through a coloring event using facial tissues, the campaign was designed to help customers easily and enjoyably recognize the importance of preventing child abuse and promoting a positive parenting culture.

To expand customer participation, the 'Coloring a Clean Heart' campaign was also conducted through Naver Happy Bean. Approximately 62,000 customers joined the campaign, and the 6 million KRW fund raised through customer participation was delivered to 'Busuragi Sarang Nanumhoe' and 'Hamkkehaneun Hansup' to be used for child abuse victim support projects.

A representative of Kkaekkeutan Nara said, "Thanks to the participation of many people, the campaign was successful," and added, "We will continue to strive to create a healthy and clean world for children."

This content was produced with the assistance of AI translation services.