Busan Chamber of Commerce and Industry.

Busan Chamber of Commerce and Industry.

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[Asia Economy Yeongnam Reporting Headquarters Reporter Lee Se-ryeong] Following the government's implementation of 'With Corona,' large-scale gathering facilities such as hotels, major retail outlets, and tourism and leisure facilities are bustling with excitement about the recovery of daily life.


This contrasts with voices from the aviation and travel industries, which say that under the current quarantine guidelines, a return to normal life is difficult.


On the 18th, the Busan Chamber of Commerce and Industry announced the results of a 'Trend Monitoring Following the Implementation of With Corona' survey targeting large-scale gathering facilities such as hotels, department stores, cultural, performance, exhibition, and convention facilities, as well as the local aviation and travel industries.


According to the results, the tourism accommodation industry, including hotels, has seen an increase in inquiries for event venue rentals since the implementation of With Corona, raising expectations for a year-end boom.


In the Haeundae area, competition for venue rentals at large luxury hotels is so fierce that it is difficult to book year-end event spaces.


Local tourism and convention facilities also generally have high expectations for a return to normal life, but some facilities are unable to host group tourists due to restrictions on private gatherings, making it difficult to escape the current recession immediately.


BEXCO, a leading local convention company, has established an expanded marketing strategy in line with the implementation of With Corona, but stated that due to the nature of the industry, it will take some time for the effects of the policy shift to appear.


Local retail industries, including department stores, are also focusing on boosting sales by preparing active sales promotion activities to recover revenue.


The local aviation and travel industries are still shaken by the aftermath of COVID-19.


Inquiries related to school trips are gradually increasing, but overseas flight routes remain closed, and large-scale infection outbreaks have recurred in major countries that declared With Corona, causing ongoing anxiety.



A representative from the Busan Chamber of Commerce and Industry's Corporate Trend Analysis Center said, “While With Corona brings a breeze of recovery to the consumer market, some industries still face concerns about the resurgence of infections,” adding, “Industry-specific and sector-specific strategies are needed for the recovery of daily life.”


This content was produced with the assistance of AI translation services.

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