Emart to Sell 7 Billion KRW Worth of Korean Beef Over Two Days During Weekend 'Sseuk Day'

Sales of Shine Muscat and eggs also increased compared to last year

[Image source=Yonhap News]

[Asia Economy Reporter Jo In-kyung] Emart announced on the 1st that sales centered on fresh foods such as Korean beef and Shine Muscat grapes performed well during the 'SSG Day' discount event held from the 30th to 31st of last month.

Korean beef, which was sold at up to 50% off ahead of 'Korean Beef Day' on November 1st, recorded sales worth approximately 7 billion KRW over the two days. This is about seven times the sales compared to the weekend two weeks prior and about 10% higher than during last year's SSG Day event.

Sales of Shine Muscat grapes also increased by 290.5% compared to the weekend two weeks ago and by 144% compared to last year's SSG Day over the two days.

Eggs (Alchanran 1 tray, 30 eggs), procured through Emart's six-month supply plan, saw sales increase by 25% compared to last year's SSG Day event.

In addition, sales of major daily necessities such as seasonings, canned goods, and frozen foods, which were part of '1+1' promotions and 50% discount events, more than doubled compared to usual.

SSG Day, a large-scale discount event at the Shinsegae Group level, attracts numerous customers every year. During this year's event, some stores saw customers lining up from opening time and spending more than 30 minutes just to check out, indicating a large turnout.

An Emart official said, "We introduced SSG Day again this year, contributing to price stabilization with products priced at about half the usual cost," adding, "We will continue to strive to provide various benefits to our customers."

This content was produced with the assistance of AI translation services.