Rescape Collection Launches Car Air Freshener Featuring Signature Hotel Scents

Rescape Collection, car air freshener.

Available at The Escape Retail Shop 'The Escape Collection'
Signature Scent Car Air Freshener Introduced at The Escape Opening

[Asia Economy Reporter Yuri Kim] The Escape announced on the 8th that it will launch a car air freshener featuring the hotel's signature scent, which captures the hotel's vivid colors and sophisticated atmosphere. Priced at 50,000 KRW, it will be available from the 8th at the hotel retail shop 'The Escape Collection' and from the 15th on SSG.com and Howdy.

The Escape is a boutique hotel that embodies the story of the French Belle ?poque era. From the moment guests enter, a special fragrance was developed to offer a new experience. The signature scent features a subtle floral rose aroma and was directly directed by world-renowned perfumer Alienor Massenet, who created fragrances for Penhaligon's and Maison Margiela.

Songmin Lee, General Manager of The Escape, said, "Following the popularity of our perfumes, candles, and room sprays introduced after The Escape's opening, we developed the car air freshener to offer customers a wider range of products," adding, "We will continue to introduce products that embody The Escape's unique character."

Meanwhile, 'The Escape Collection' plans to continue curating and selling various products that add wit to everyday life, including pet items, art, and toys.

They will sell a total of three limited edition season wines by golf legend Seri Park, 'The Season Wines by Seri Park,' including two red wines and one white wine. Additionally, they will introduce bath bombs (two types) and red wine and champagne petit bubble baths from 'La Quibe Maison,' a top French brand inspired by wine baths.

This content was produced with the assistance of AI translation services.