"Cheer Up Small Business Owners" IT Services Supporting Local Markets by Sector
Urgent Need for Win-Win Measures to Revitalize Neighborhood Businesses Amid Prolonged COVID-19
Various IT Services Attract Attention to Revitalize Small Business Ecosystem
As the prolonged COVID-19 pandemic has caused a surge in small business owners and self-employed individuals struggling with management difficulties, calls are growing to urgently establish measures for the mutual growth of neighborhood commercial districts. Photo by Getty Images
View original image[Asia Economy Reporter Kim Heeyoon] As the number of small business owners and self-employed individuals struggling with management difficulties due to the prolonged COVID-19 pandemic rapidly increases, calls to urgently prepare coexistence measures for neighborhood commercial districts are growing louder.
According to related industries on the 4th, various services in each field that have taken on the role of a stepping stone to revitalize neighborhood commercial districts with the goal of co-growth to protect the small business ecosystem are emerging as new breakthroughs. Accordingly, various services leading coexistence with small business owners, from store operation management and delivery commercial district analysis to mid-interest loans, are attracting attention.
Business Secrets That Attract Not Only Regular Customers but Also New Customers... Spoqa's 'Dodo Point' for Customer Management
The integrated membership solution 'Dodo Point,' which supports profit increase for offline small business stores by strengthening non-face-to-face customer management capabilities, is contributing to revitalizing the stagnant neighborhood commercial districts. Spoqa, a small business store solution startup, has been providing store-specific customized marketing services that increase store visit rates by utilizing data from 25 million users, equivalent to half of South Korea's population, accumulated over the past 10 years through Dodo Point.
Dodo Point is not just a simple point accumulation system but a systematic customer management solution that simultaneously cares for not only regular customers but also potential customers, providing practical help in operating 25,000 stores. In fact, stores that conducted automatic text promotions based on 'Dodo Message' provided by the Dodo Point platform have seen coupon redemption rates exceeding 20% on average, making it a useful service contributing to sales growth for small and medium-sized business owners who find customer management difficult.
KT Launches 'KT Jalnagage Delivery Analysis' Service for Small Business Owners Operating Delivery Services
KT has launched the 'KT Jalnagage Delivery Analysis' service based on big data to support small business owners operating delivery services who are struggling due to the prolonged COVID-19 situation. KT Jalnagage Delivery Analysis is a service that allows small business owners providing delivery services such as restaurants, bakeries, and cafes to see at a glance where delivery demand is high around their stores. The service is available on KT's big data commercial district analysis platform, KT Jalnagage.
KT built delivery data by combining mobile log data, delivery service usage history, and building-specific data, applying it to the service so that small business owners can directly check delivery demand around them. By selecting surrounding cells of 500 square meters (㎡) centered on the store location on the map, users can see the number of delivery orders and grades analyzed by KT Jalnagage for each cell, statistics on the gender, age, and time of the orderers, the number of households nearby, and the dining industry sales status all at once. The KT Jalnagage Delivery Analysis service is provided free of charge until the end of the year and can be used after signing up on the KT Jalnagage website and accessing the delivery analysis menu.
Indent Corporation Provides Video Reviews ‘V Review’ to Small and Medium Business Owners Without Additional Cost... Sales Boost Effect
Indent Corporation operates 'V Review,' Korea's first AI-based video review service that can secure video reviews from actual buyers simply by installation without special technology or additional costs. V Review provides a one-stop service where its patented AI chatbot collects video reviews from actual buyers and automatically uploads them to online shopping malls.
The review videos optimized and posted on product detail pages provide vivid purchase experiences to consumers, contributing to sales growth for shopping malls, and have been introduced to more than 2,100 shopping malls, diversifying collaboration with small and medium business owners. A company that adopted V Review stated, "Since introducing V Review, the number of reviews has more than doubled, and naturally, the time spent on the detail page increased by 63% compared to the previous year."
'0% Delinquency Rate' WincStone Partners Develops Safe Mid-Interest Products to Help Small Business Owners and SMEs
WincStone Partners, operating the online investment-linked financial service 'WincStone,' has introduced customized mid-interest loan products for small business owners and SME borrowers such as online sellers. Small business owners, who relatively lack collateral or financial information, have had difficulty receiving proper credit evaluations and have had no choice but to turn to high-interest loans. WincStone has focused on discovering various investment products to support this financially underserved group in the blind spots.
The recently launched 'E-commerce No.1 JSD' product completed raising a total of 1 billion KRW in investment funds within two days of opening. The 'Mobility No.1,' an advance payment financial product investing in a mobility O2O platform provider, also recorded a sold-out streak within just one day, receiving high responses from investors. Currently, financial products targeting franchise stores are being prepared.
WincStone has built its own credit evaluation model to develop safe financial products that combine stability and profitability by measuring the cash flow of small business owners or SMEs operating highly evaluated growth businesses and providing funds. It also conducts a strict screening process with a final approval rate below 10%, supplying only loss-free investment products with a 0% delinquency rate to date. The average yield per investor is reported to be 10.27%.
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Ohhyung Kwon, CEO of WincStone Partners, said, "We are currently expanding the linked bond lineup and pursuing strategic partnerships with platform operators in various fields to supply customized mid-interest products for small business owners," adding, "We will facilitate smooth financing for small business owners through various financial products tailored to borrowers' needs and take the lead in revitalizing the mid-interest loan market."
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