Gwangju Nam-gu and Baegun Square Jointly Develop 'Media Facade Content'
[Asia Economy Honam Reporting Headquarters Reporter Park Jin-hyung] Nam-gu, Gwangju Metropolitan City (District Mayor Kim Byung-nae) has decided to contribute to the development of killer content, which is the core of the 'Media Facade Project.'
Nam-gu held a 'Mutual Exchange and Cooperation Agreement Ceremony for the Production of Cultural Plaza Media Facade Content' together with public institutions under Gwangju City at the district office situation room on the same day.
According to this agreement, Nam-gu, Gwangju Design Promotion Agency, Chosun University LINC+ Project Group, and Gwangju University Industry-Academic Cooperation Group plan to produce various forms of media facade content to revitalize the depressed Baegun Plaza.
They aim to transform Baegun Plaza from its existing concept focused on vehicle traffic into a genuine cultural plaza, providing various spectacles of light through the outer wall of the Nam-gu General Office Building, turning it into a bustling area filled with flowing people.
For example, graduation works of students attending two universities will be broadcast through the media facade, or content reflecting the happiness of life of Nam-gu residents is expected to be produced.
Additionally, the four institutions agreed to jointly work on public design research and development, regional economic revitalization, and job creation.
District Mayor Kim Byung-nae stated, "With public institutions under Gwangju City and local universities participating together in the media facade project, expectations and interest in Baegun Plaza, which is aiming to transform into a cultural plaza, have grown even more," adding, "We will definitely achieve regional economic revitalization through cooperation with the agreement institutions."
The agreement ceremony was attended by District Mayor Kim Byung-nae, Gwangju Design Promotion Agency Director Wi Seong-ho, Chosun University LINC+ Project Group Leader Kim Chun-seong, and Gwangju University Industry-Academic Cooperation Group Leader Na Jong-hee.
Meanwhile, Nam-gu plans to showcase media facade content combining LED and video using the outer wall of the Nam-gu Office Building as early as October, and intends to use the space not only for local residents but also for Gwangju citizens to deliver various messages to their loved ones such as partners or family members.
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