Introduction to Hampyeong-gun's Major Tourist Attractions: 'Beom Naeryeonda' Parody Video Goes Viral
"Cheer Up Hampyeong Tourism" Promotion Including Drive-in Theater... Public Release on the 9th
[Hampyeong=Asia Economy Honam Reporting Headquarters Reporter Kim Chunsu] Hampyeong County officials rolled up their sleeves to revitalize the tourism industry, which has been stagnant due to the prolonged COVID-19 pandemic.
On the 9th, Hampyeong County in Jeollanam-do announced that employees of the Festival Expo Office directly parodied the YouTube video "Beom Naeryeonda" (The Tiger is Coming), which recently gained attention for its addictive melody and unique dance moves, drawing great interest.
"Beom Naeryeonda" by the band Naraeanchi, a promotional video by the Korea Tourism Organization, captivated many worldwide by showcasing original choreography set to modern pansori tunes against the backdrop of various tourist destinations in Korea.
The parody video titled "End! End! Final Boss Beom Naeryeonda - Hampyeong" features employees introducing hidden tourist spots in Hampyeong, such as Rose Park, Succulent Plant Hall, and the Drive-in Theater, with Hampyeong Expo Park as the background, all synchronized to the song.
Not only county office staff but also third-year students from Nasan Practical Arts Middle School participated in the video production, contributing from acting to video editing throughout the entire process.
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Kim Jonghwan, an official at the Festival Expo Office, stated, "We will strive to promote Hampyeong County in a cheerful manner, moving away from stiff and formal government publicity," adding, "I hope this video brings some laughter to the residents weary from COVID-19 as well as serves as promotion."
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