Ohouse Launches Specialized Search Filter Service for Living Products
Providing Detailed Filter Functions Segmented by Category, Size, Material, Color, and More
Ohouse grand opens specialized search filters for living products.
Photo by Bucketplace
[Asia Economy Reporter Kim Jonghwa] Bucketplace Co., Ltd., the operator of the all-in-one lifestyle platform Ohouse, announced on the 9th the grand opening of the Ohouse Filter service, which allows users to find desired products easily and quickly.
The Ohouse Filter is a service that enables customized searches based on detailed filters according to the information users want when searching for products. When users select the desired filter in the Ohouse Store category, products corresponding to the filter are automatically sorted and displayed. It is applied to about 300,000 products across most categories in the Ohouse Store, including furniture, fabric, lighting, kitchenware, home appliances, storage/organization, daily necessities, and tools/DIY.
The biggest advantage of the Ohouse Filter is that through personalized curation, users can filter products that suit them without having to explore detailed pages, thereby reducing the time spent searching for information. By using the Ohouse Filter, it is easy to find furniture that fits the actual living space according to detailed filters such as exact size, material, color, and tabletop shape.
In bedding, functional bedding can be searched by season of use, waterproofing, allergy prevention, etc., and kitchenware can be filtered in detail, including whether it is compatible with induction or microwave use. In particular, the pattern/design filter, which is applied uniformly across multiple categories, is categorized according to market trends and customer needs, providing a unique and differentiated browsing experience not seen in other commerce platforms.
Even users unfamiliar with interior design can easily use it. A guide filter service based on big data is provided to suggest customized products to users who feel overwhelmed due to insufficient product information at their first purchase. For example, users who want to buy home appliances but are confused about what capacity/size fits their furniture can narrow down suitable products by using the number of people filter. Additionally, important information for each product is placed at the top of the category, making it easy for beginner interior users and older users unfamiliar with filter functions to browse products.
A special event commemorating the grand opening of the filter is also being held. On the event page within Ohouse, users select the category they want to purchase, apply the desired filter, and click on a product they like from the filtered results to automatically enter the event. Among participants, five winners will be selected by lottery to receive Ohouse points worth 1 million KRW, and 500 participants will receive 10,000 Ohouse points. The event runs until August 15.
Seungjae Lee, CEO of Bucketplace Co., Ltd., said, "As a lifestyle tech company, Ohouse has advanced the technology of search filters based on detailed big data specialized in interior and lifestyle shopping," adding, "We will continue to enhance services and technologies in various fields to provide users with an overwhelming user experience."
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Detailed information about the Ohouse Filter can be found through the Ohouse application and the store on the website.
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