Jeonggwanjang Holds 'Hanmaeum Walking Non-Face-to-Face Campaign' to Support COVID-19 Medical Staff

[Asia Economy Reporter Seungjin Lee] KGC Ginseng Corporation is conducting the 'Jeonggwanjang Hanmaeum Walking Donation Campaign' in a non-face-to-face manner to support medical staff working hard on the front lines of COVID-19 prevention amid the heatwave.

The campaign runs for 14 days from the 9th to the 22nd, and if the total number of steps taken by participants reaches over 350 million, Jeonggwanjang red ginseng products worth 1 billion KRW will be donated to medical staff supporting COVID-19 response through the Hope Bridge National Disaster Relief Association.

The 'Jeonggwanjang Hanmaeum Walking Donation Campaign' was organized to cheer on and express gratitude to medical staff who are making every effort to overcome COVID-19. Considering the health of medical staff exhausted by heavy workloads amid soaring confirmed cases and hot weather, red ginseng products will be provided.

Those wishing to participate can install the 'Jeonggwanjang CareNow' application (app) on their smartphones and press the campaign participation button. Instead of gathering together, anyone can participate individually by walking in a non-face-to-face lifestyle, and participants can check the number of participants and cumulative steps through the app.

All campaign participants will receive 2,000 Jeonggwanjang membership points and a 10,000 KRW discount coupon usable on purchases of Jeonggwanjang products over 100,000 KRW. Various benefits will be provided, including delivering 'Jeonggwanjang Hongsamton' through a draw for the highest number of steps.

Kim Hogyeom, Head of External Cooperation at KGC Ginseng Corporation, said, "This campaign was prepared to support and encourage medical staff who are exhausted and struggling due to the fourth wave of COVID-19 combined with the heatwave, and to overcome COVID-19 healthily. Anyone can easily participate through non-face-to-face walking in daily life, and I hope this campaign will be an opportunity to once again appreciate all those working hard on the front lines of COVID-19 prevention."

Meanwhile, KGC Ginseng Corporation also conducted the 'Jeonggwanjang Hanmaeum Walking Donation Campaign' for overcoming COVID-19 in August last year, which ended successfully with about 10,000 participants donating a total of over 570 million steps. Upon achieving the target of 500 million steps at that time, Jeonggwanjang red ginseng products worth 1 billion KRW were delivered to about 4,500 medical staff and related personnel working at 59 hospitals and public health centers nationwide due to COVID-19.

This content was produced with the assistance of AI translation services.