Pawnt, App Surpasses 1 Million Cumulative Downloads

[Asia Economy Reporter Minji Lee] AI investment specialist company Fount announced on the 5th that the cumulative number of downloads of its app has surpassed 1 million.

Since the COVID-19 pandemic last year, public interest in investment has exploded, leading to rapid growth as investors who want to invest but lack experience or knowledge in stock investment flocked to the platform. As of the first half of this year, the number of members has exceeded 260,000, growing more than 100 times compared to the end of 2018, and assets under management (AUM) have also increased 6.4 times to 870 billion KRW.

Fount has established itself as the top AI investment platform in Korea that anyone can use by having AI, through big data analysis and machine learning, autonomously make decisions and execute everything from the start of investment (portfolio composition) to management (rebalancing, etc.).

Since the launch of the Fount app in June 2018, it recorded 100,000 downloads in November 2019, 300,000 in November 2020, and 500,000 in January this year, surpassing 1 million cumulative downloads in just over three years. As of July, the app ratings on AOS Google Play and iOS App Store are 4.5 and 4.6 respectively, receiving continuous positive reviews from users.

Kang Sang-gyun, Head of the Personal Asset Management Division, said, “Fount has led the domestic robo-advisor market by focusing on advancing technology and services after launching an AI investment app that allows anyone to enjoy global asset allocation services that were previously only available to high-net-worth individuals. Since the app enables customers to manage their own assets directly, we plan to introduce an app service that evolves gradually by reflecting customers’ voices to ensure it can be used safely and comfortably.”

Meanwhile, to celebrate 1 million downloads, Fount is running an event until the 13th where the first 10,000 new investors will receive an investment support fund of 10,000 KRW, and 10 people will be randomly selected daily to receive an additional 30,000 KRW investment support fund. Additionally, among the investors participating in the event, 3 will have the chance to win a new iMac.

This content was produced with the assistance of AI translation services.