IBK Industrial Bank Presents New Design to Food Truck Small Business Owners
From Vehicle Painting and Wrapping Design to Installation
[Asia Economy Reporter Jin-ho Kim] IBK Industrial Bank announced on the 25th that it will provide customized designs to food truck small business owners through the ‘IBK Hope Design’ project.
‘IBK Hope Design’ is a social contribution project that offers free design and production of signs and other materials for small business owners in difficulty through the talent donation of IBK employees, improving the environment of local commercial districts. Since its inception in 2016, it has transformed about 260 stores, including Yeomcheon-gyo Handmade Shoes Street and Gurye 5-Day Market.
This year, due to the prolonged COVID-19 situation, food truck operators suffering damage were added to the support targets.
IBK selected four food truck small business owners who have been in business for less than seven years and will provide free support from design to construction for vehicle painting/wrapping, LED signs, and menus.
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An IBK official stated, “We plan to transform the design into trendy and stylish ones that can attract the young generation, the main customers of the food truck business,” and added, “We will continue efforts for coexistence with small business owners through IBK Hope Design, including improving traditional market environments.”
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