Samsung C&T's 'Raemian' Ranks First in National Customer Satisfaction Survey for 24 Consecutive Years

[Asia Economy Reporter Moon Jiwon] Samsung C&T's apartment brand Raemian has ranked first in the National Customer Satisfaction Index (NCSI) for 24 consecutive years.

Samsung C&T Construction Division announced on the 19th that Raemian achieved first place in the apartment category in the National Customer Satisfaction Index. Accordingly, Raemian set a record by ranking first for 24 consecutive years since the NCSI began in 1998. The National Customer Satisfaction Index is organized by the Korea Productivity Center and Chosun Ilbo.

In 2005, Samsung C&T became the first in the construction industry to introduce 'Hestia,' a service brand for apartment residents, providing differentiated services. The Hestia service is evaluated as having innovated the concept of customer service by expanding the service scope beyond simple apartment management.

In May, Samsung C&T renewed the Raemian BI and announced a new vision, 'Life Companion,' aiming to be a brand that accompanies customers in every moment of their lives. Last year, the company continued efforts to improve residential culture by establishing the Inter-floor Noise Research Institute. With an investment of about 10 billion KRW, they built research facilities for inter-floor noise reduction studies and demonstrations, and plan to take more responsible actions to solve inter-floor noise issues in multi-family housing by expanding collaboration with government research institutions and others.

Baek Jongtak, Executive Director of Samsung C&T Housing Headquarters, expressed his award acceptance remarks, saying, "We will continuously strive to ensure that Raemian is loved by customers as a brand leading domestic residential culture."

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