Lotte Hotel Donates 20 Million KRW to UNICEF Korea Committee

Kim Hyun-sik, CEO of Lotte Hotel, donated 20 million won to the UNICEF Korea Committee. The donation will be used for UNICEF's children's education project in Asia, 'Schools for Asia' and other initiatives. (Photo by Lotte Hotel)

[Asia Economy Reporter Kim Yuri] Lotte Hotel announced on the 8th that it donated 20 million KRW to the UNICEF Korea Committee to support UNICEF's 'Aid Without Discrimination' campaign. The donation ceremony was held online due to COVID-19.

The donated amount was raised by combining part of the sales revenue from last year's Lotte Hotel UNICEF package and donation points from the free membership program, Lotte Hotel Rewards. The donation will be used for UNICEF's children's education project in Asia, 'Schools for Asia,' among other initiatives.

Kim Hyun-sik, CEO of Lotte Hotel, said, "We are honored to deliver warm hearts to children around the world together with our customers," adding, "We will continue to contribute to spreading a culture of sharing in our society."

Meanwhile, since signing a social contribution agreement with UNICEF in 2009, Lotte Hotel has been supporting child relief and welfare enhancement. It has continued various social contribution activities such as the Mind Temperature 37℃ campaign for underprivileged children and the Stay Shiny Project for children in protective care.

This content was produced with the assistance of AI translation services.