[Photo] Seoul Korean Medicine Promotion Center Selected as Recommended Wellness Tourism Destination
[Asia Economy Reporter Park Jong-il] Dongdaemun-gu (Mayor Yoo Deok-yeol) Seoul Korean Medicine Promotion Center (Seoul Yakryeongsi Korean Medicine Museum) was selected as a ‘Recommended Wellness Tourism Destination’ by the Korea Tourism Organization under the Ministry of Culture, Sports and Tourism, and held a commemorative plaque ceremony on the morning of the 1st.
The Seoul Korean Medicine Promotion Center had already gained attention last year by being selected for the ‘Seoul-style Wellness 70’ by the Seoul Tourism Foundation, and was recently recognized as a new-concept wellness tourism destination offering Korean medicine healing and relaxation in the city, leading to its selection as a ‘Recommended Wellness Tourism Destination.’
The ‘Recommended Wellness Tourism Destination’ project selects and supports health and healing tourism sites that can represent Korea. Excellent tourism sites matching each theme?healing and meditation, beauty and spa, nature and forest therapy?are selected through a rigorous process including multiple stages of document screening and on-site evaluation. In 2021, seven institutions including the Seoul Korean Medicine Promotion Center were newly selected, bringing the total number of operating tourism sites to 51.
At the plaque ceremony, Yoo Deok-yeol, Mayor of Dongdaemun-gu, Kim Wol-jin, President of the Seoul Yakryeongsi Association, Councilor Lee Young-nam, Councilor Lim Hyun-sook, and officials from Yakryeongsi attended and brightened the event.
Mayor Yoo Deok-yeol of Dongdaemun-gu said, “I am pleased that the Seoul Korean Medicine Promotion Center has been recognized as a wellness facility representing Korea,” and added, “As a wellness facility combining health and cultural life, we will continue to strive to be loved by both online and offline visitors.”
The Seoul Korean Medicine Promotion Center (Seoul Yakryeongsi Korean Medicine Museum) is engaged in various activities such as operating ‘Naver Shopping Live’ to open online sales channels for Seoul Yakryeongsi, holding a special exhibition titled ‘The Wish for Longevity, Dressed in Digital and Color,’ and running non-face-to-face programs including education and experiences through SNS channels, while opening the museum in accordance with quarantine guidelines.
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Additional programs will be planned depending on the future spread of COVID-19.
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