Selected as the Name of Haenam Living Tourism Program: 'Haenam Masil'

Come Visit Haenam-gun Lifestyle Tourism 'Haenam Masil'

The Lifestyle Tourism Academy graduation ceremony was held on the 24th. (Photo by Haenam-gun)

[Haenam＝Asia Economy Honam Reporting Headquarters Reporter Kim Hyun] On the 29th, Haenam-gun, Jeollanam-do announced that through screening and voting on program names submitted by residents, the name "Haenam Masil" was finally selected for the lifestyle tourism program to be operated from next month.

Lifestyle tourism is a tourism trend where travelers stay in one destination for a certain period to fully experience a new environment, enjoy small daily routines, and experience local culture. Since COVID-19, individual and small group trips enjoying healing in pristine nature have rapidly expanded.

Haenam Masil embodies the meaning of lifestyle tourism and will establish a lifestyle tourism program where visitors can enjoy Haenam-gun's unique food and attractions and live like locals.

In this regard, efforts to build the foundation for operating the lifestyle tourism program are also accelerating. The county held a completion ceremony for the lifestyle tourism academy on the 24th.

The lifestyle tourism academy is an educational course conducted over eight sessions to strengthen the management capabilities of operators of local tourist pensions, hanok experience businesses, and rural guesthouses, and to enhance understanding of lifestyle tourism.

At the completion ceremony, certificates were awarded to 32 business operators who completed the academy, and a discussion was held on development plans for lifestyle tourism in Haenam-gun.

The county plans to actively support businesses wishing to operate lifestyle tourism programs by certifying them as "Ttangkkeut Masil" operators, improving accommodation facilities, marketing and promotion, and developing experience programs to help lifestyle tourism take root in the region.

Additionally, the county will hold the lifestyle tourism academy annually to train new students and provide refresher education for existing graduates, aiming to establish lifestyle tourism in the region and activate stay-type tourism.

This content was produced with the assistance of AI translation services.