Jinju-si, Interim Report on Business Attraction and Industrial Revitalization Service

Analysis of Investment Environment and Identification of Target Industries for Customized Corporate Attraction

[Asia Economy Yeongnam Reporting Headquarters Reporter Choi Soon-kyung] On the 25th at 11 a.m., Jinju City in Gyeongnam held an interim report meeting for the ‘Jinju City Corporate Attraction and Industrial Revitalization Plan’ service at the city hall situation room, attended by Mayor Jo Gyu-il of Jinju, investment attraction committee members, and heads of related organizations.

Since establishing the corporate attraction team in 2019 and recruiting external experts to carry out corporate attraction activities, the city has been conducting these activities. However, due to an internal assessment that the effectiveness was low because the activities were carried out without professional analysis of the local investment environment and external factors, since March, the city has been conducting the ‘Corporate Attraction and Industrial Revitalization Plan’ service to analyze the industrial environment and establish corporate attraction strategies.

The service project includes analysis of industrial trends and regional characteristics, investigation and analysis of industrial trends, research on investment attraction cases and preparation of promotional plans, derivation of future growth engine industry groups suitable for Jinju City, selection of target companies for investment attraction, and establishment of an improved corporate attraction execution system.

At this interim report meeting, reports were presented on the analysis of industrial trends and regional characteristics, analysis of industrial promotion policies of central government ministries, and analysis and selection results of candidate industries and sectors for attraction. Notably, it included an in-depth analysis result on the UAM industry trend, one of the promising future industries.

Reflecting the opinions from the interim report meeting, the city plans to select target companies for investment attraction and derive specific execution plans and marketing strategies by September, when the service is completed.

Mayor Jo Gyu-il of Jinju stated, “We will do our best to create a business-friendly environment by improving investment support programs and incentives and securing infrastructure, while attracting companies in promising future industries such as the UAM industry to develop the local economy.”

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