CJ Olive Young's New Product Ticketing 'Live Broadcast'... "Offering Opportunities to Experience New Products"

CJ Olive Young will hold a "New Product Ticketing" event on the 21st at 8 PM on "Olive," offering an opportunity to experience new products.

[Asia Economy Reporter Lim Chunhan] CJ Olive Young announced that on the 21st at 8 PM, it will hold a ‘New Product Ticketing’ event during its own mobile live broadcast ‘Olive Live,’ providing opportunities to experience new products.

The new products introduced this time are Jung Saem Mool Essential Star Seller Foundation, Dermabee Fresh Moisture Scrub Wash, Jennyhouse One Day Artist Hair Tint, and Estra Atobarrier365 Hydro Soothing Cream.

The method to participate in the New Product Ticketing is simple. During the live broadcast, clicking the application banner that appears on each product introduction screen will automatically enter you into the draw, and the winning results can be checked in real time. For customers who miss all four chances, a ‘4-Loss Event’ is also prepared, allowing them to receive all four new products.

Olive Young conducts the beauty-specialized live commerce Olive Live every Monday through its mobile app. The New Product Ticketing, aired on the third week of every month, is a broadcast where you can meet new products newly launched at Olive Young the fastest. Each time, four major new products from four brands are introduced, and the main products are given away on a first-come, first-served basis through real-time events.

Through the New Product Ticketing broadcast, Olive Young is raising awareness of small and medium-sized enterprise (SME) products while supporting small brands to effectively communicate with consumers and promote new products. About 70% of the products introduced in the total of 12 New Product Ticketing broadcasts so far are from SME brands.

An Olive Young official said, “Our goal is not only to support sales channels but also to assist promotional activities, helping our partners achieve actual sales growth,” adding, “We will actively support small brands to effectively communicate with customers through various activities including live commerce.”

This content was produced with the assistance of AI translation services.