Jinju Women's Association Leads Traditional Market Revival to Overcome COVID-19 ... Contributing to Local Economic Revitalization

Local Love Gift Certificates, Safe Shopping at Traditional Markets, and Promotion

The Jinju Women's Association is conducting an event to revitalize traditional markets.

[Asia Economy Yeongnam Reporting Headquarters Reporter Choi Soon-kyung] The Jinju City Women's Association announced on the 17th that it held an event to revitalize traditional markets to support local small business owners and traditional markets struggling due to the prolonged COVID-19 pandemic.

This event was organized to help traditional markets, which find it difficult to respond compared to large or online retailers, as consumption patterns shifted to non-face-to-face due to COVID-19.

Members of the women's association formed teams of four to cheer on market merchants, promote shopping at traditional markets, using restaurants within the market, using local love gift certificates, and adhering to COVID-19 prevention guidelines for safe shopping.

Jeong Gye-seon, president of the Jinju City Women's Association, said, "As the COVID-19 situation has prolonged, sales have sharply declined, and we wanted to lend some support from our women's association to the traditional markets and shopping districts going through difficult times. We will continue to find and implement measures to revitalize the consumer economy along with ongoing shopping campaigns."

Meanwhile, the Jinju City Women's Association consists of 23 women's organizations and about 12,000 members, carrying out various activities for the local community, including violence prevention campaigns, childbirth promotion, rural labor support, and a citizen campaign to protect LH and Gyeongnam Jinju Innovation City.

In particular, they actively work to expand women's social participation, promote welfare, enhance women's rights, and spread a culture of gender equality. Following last year, they continue to support activities such as temperature checks at city hall and providing snacks to emergency workers to overcome COVID-19 this year as well.

This content was produced with the assistance of AI translation services.