LG Display "Discovering Innovative OLED Designs"... Announcement of Contest Winners

[Asia Economy Reporter Suyeon Woo] LG Display announced on the 2nd the final winners of the 'OLED Design Competition' conducted together with the UK design media Dezeen since November last year.

This design competition, themed on OLED panels, aimed to discover innovative ideas that utilize OLED's unique technology to solve customers' pain points and make life more convenient.

A total of 220 design experts from 50 countries participated in this competition, presenting fresh and distinctive ideas. Among them, the top 5 works that suggested the future potential of OLED through creative design were selected.

The work titled 'Scroll' that won first place in the LG Display OLED Design Competition / Photo by LG Display

The first place was awarded to the work titled 'Scroll,' which created a wall shelf using transparent OLED. By utilizing the thinness of OLED, the panel was attached closely to the wall, and a shelf-type stand was installed at the bottom. The transparent screen integrated with the wall harmonized with the surrounding interior, completing a design that proposed a new interior combining display and space.

The second place went to the work titled 'Signal,' which utilized the flexible nature of OLED to present a design that can be folded in half to be used as a stand mood light and unfolded as a monitor. It received excellent evaluations for maximizing space utilization by using OLED like a book.

Additionally, the following designs received joint third place with favorable reviews as new-concept designs for the 'home ludens' who enjoy leisure and relaxation within their living spaces in the contactless era: a rollable OLED display that can be pulled left and right to watch content in the desired ratio (titled Flag.R), a bed console table display for comfortable viewing while lying down (titled Console), and a home training display with wheels for mobility and adjustable screen height (titled Trollie).

LG Display plans to carefully review the commercialization potential and market prospects of the winning works and nurture them as new businesses linked to product development. Changho Oh, Vice President and Head of LG Display’s TV Business Division, said, "Based on the wide scalability of OLED, we will continue to promote the ‘OLED mainstreaming’ through various open innovations."

This content was produced with the assistance of AI translation services.