Dear Gangnam Merchants, Achieve a Sold-Out Legend in Live Shopping~~~

Recruiting 70 Small Business Owners for 'Live Commerce' Participation, Equipment Support Including Studio... Applications Open Until September

[Asia Economy Reporter Jong-il Park] Gangnam-gu (District Mayor Jeong Soon-gyun) is recruiting 70 small business owners to participate in online shopping 'live commerce' until September.

The district planned the project in January after signing an agreement with Naver to support small business owners who have not secured online sales channels. This was based on the rapid growth of the 'live commerce' sector, where products are sold in real-time online due to the expansion of non-face-to-face consumption.

Live shopping is a method that encourages purchases by communicating with viewers for one hour. Starting with the first shopping event on May 21, the district plans to hold 70 sessions by the end of the year.

The district supports all necessary equipment for live shopping, including studios, filming equipment, and props, as well as product sales consulting and securing show hosts.

Small business owners who wish to participate can download the application form from the Gangnam-gu Office website, fill it out, and submit it along with their mail-order business registration certificate and business registration certificate to the person in charge via email (h282110@gangnam.go.kr).

Final participants will be selected on an ongoing basis through the review of the local council's working committee.

Meanwhile, the district plans to conduct 35 training sessions on channel operation methods and SNS utilization to help small business owners produce live commerce content themselves.

This content was produced with the assistance of AI translation services.