Sudden Heatwave... Lotte Hi-Mart Sees Increase in Air Conditioner and Fan Sales
Lotte Hi-Mart is holding the "Now is the Time to Buy Air Conditioners" event at its offline stores nationwide.
View original image[Asia Economy Reporter Lim Chun-han] Lotte Hi-Mart announced on the 14th that the number of customers looking for summer home appliances has increased due to the sudden heatwave. According to Lotte Hi-Mart, sales of air conditioners and fans from the 8th to the 13th of this month increased by 50% and 60%, respectively, compared to the previous six days.
Lotte Hi-Mart is offering various purchase benefits for customers intending to buy summer home appliances this month. At offline stores nationwide, the event "Now is the time to buy air conditioners" is being held. When purchasing Samsung Electronics air conditioners, customers can receive up to 700,000 L.POINTs depending on the product purchased. Additionally, up to 350,000 points are provided based on the product and purchase amount. Consumers buying LG Electronics air conditioners can receive up to 500,000 KRW cashback depending on the promotional product. Summer products that enhance indoor cooling efficiency, such as circulators, dehumidifiers, and fans, are also sold at up to 20% discount depending on the product. There is also a benefit of up to 100,000 KRW cashback when purchasing Carrier air conditioners and window-type air conditioners simultaneously.
They have also prepared an exclusive "Home Care Service" benefit for air conditioners. The Home Care Service is a total care service where Lotte Hi-Mart CS Masters visit consumers' homes equipped with professional equipment to manage home appliances and bedding. This month, air conditioner cleaning services are offered at a discount of up to 19% depending on the service type. If customers repurchase this service again this year, they will receive an additional 5,000 L.POINTs.
On the Lotte Hi-Mart online shopping mall, a "COOL Appliance Special" event is being held, offering various benefits to customers who purchase summer home appliances. By week, the 2nd week features air conditioners, the 3rd week dehumidifiers, and the 4th week circulator promotional models at special prices. Additionally, extra billing discounts are provided during specific periods. Until the 31st, if customers purchase products with event cards, they will receive a 10% billing discount up to a maximum of 120,000 KRW. Furthermore, customers who purchase products using the gift function on the Lotte Hi-Mart mobile app will receive up to 10,000 L.POINTs.
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A Lotte Hi-Mart official said, "This year, a hotter summer than usual is expected, and after the rain stops, the summer weather will begin in earnest. If customers purchase summer home appliances in advance to avoid the peak season, they can receive delivery on their desired date and enjoy more purchase benefits."
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