Lob's × GulliGulli, Folding Box Production and Sale... 'Camping & Vacation Recommended Items Exhibition' Also

LOHB's × Gooligoolli, Folding Box.

Collaboration with Gooligooli Friends… Convenient to Carry and Highly Practical Folding Box Produced and Sold
LOHB's Holds Special Exhibition of Recommended Items for Camping, Picnics, and Vacation Season Starting from the 14th

[Asia Economy Reporter Kim Yuri] Lotte's health and beauty store LOHB's announced on the 13th that from the 14th to the 26th, it will showcase the 'LOHB's×Gooligooli Folding Box,' useful for outdoor activities, at LOHB's nationwide stores and online mall.

Following last year, LOHB's created an emotional outdoor product useful for the upcoming summer as more people enjoy outdoor activities such as camping and picnics this year. Through various collaborations, the product and promotion are conducted together with 'Gooligooli Friends,' who have a strong fan base.

The LOHB's×Gooligooli Folding Box is made in ivory color so that anyone can use it without burden and it harmonizes well anywhere. The top plate is made of wood to capture the charm of an emotional picnic. The folding box is foldable and easy to carry, making it convenient for picnics, summer vacations, and other outdoor activities. It can also be used in daily life for simple luggage transport and interior decoration. The included 'Gooligooli Friends Stickers' allow users to decorate the folding box according to their preferences.

The folding box can be purchased at LOHB's offline stores from the 14th for 5,900 KRW with a purchase of 20,000 KRW or more, and single item purchase is available for 20,000 KRW. It is given as a gift with purchases over 60,000 KRW on the online mall.

During the event period, LOHB's also offers discounts on picnic-related products. The 'Allie Nuance Change UV Gel Set,' which protects the skin from the hot sun while naturally correcting skin tone, is available at a 15% discount for 20,400 KRW; the 'Schick Intuition Razor Island Berry,' which helps with unwanted hair removal as clothing becomes lighter, is offered at a 29% discount for 9,900 KRW; and the snack 'Torto White Castle Butter Cookies' can be purchased as a 1+1 event, two for 2,500 KRW, for easy enjoyment outdoors.

Jang Heeseon, team leader of LOHB's marketing team, said, "We created a folding box that combines convenience and aesthetics in line with the steadily growing camping trend and the upcoming summer vacation. We hope people make special memories with the beautifully customized folding box using Gooligooli stickers."

The LOHB's×Gooligooli Folding Box is available at LOHB's stores nationwide and the official online mall. Detailed event information can be found through the Lotte ON application, official online mall, and SNS.

Meanwhile, 'Gooligooli Friends,' who collaborated on this project, is a character illustration by artist Kim Hyun (pen name Gooligooli), who has published picture books and held exhibitions both domestically and internationally. It lovingly depicts the pure and transparent emotions through the daily lives of Daisy, a kind-hearted pig living in an imaginary forest, and her curious friends.

This content was produced with the assistance of AI translation services.