NongHyup Central Association Selected as Outstanding Organization at Korea Chamber of Commerce & Forbes Social Contribution Awards Ceremony

Lee Seong-hee, President of the National Agricultural Cooperative Federation (fourth from the left), poses for a commemorative photo with attendees after finishing packaging bundles of Korean agricultural and livestock products to be delivered to 1,000 vulnerable elderly households at the "Seollal Charyesang Gift Bundle Sharing Event" held on February 4th at the NACF headquarters in Jung-gu, Seoul. Photo by NACF

[Sejong=Asia Economy Reporter Moon Chaeseok] The National Agricultural Cooperative Federation (NACF) was selected as the grand prize institution in the social responsibility category at the '2021 Korea Chamber of Commerce and Industry·Forbes Social Contribution Awards' on the 28th.

The NACF selects a theme every month and nationwide offices, including agricultural and livestock cooperatives and affiliates, engage in social contribution activities company-wide. Last year, 240,000 people participated in social contribution activities for a total of 880,000 hours.

They operated the 'Farmer Happiness Bus,' which provides comprehensive welfare services such as free medical support and longevity photos, the 'Vulnerable Farm Household Labor Support Project' to assist farming and household activities, welfare facilities such as the 'Farmer Happiness Call Center' for supporting elderly farmers and regional cultural welfare centers, free legal aid projects for farmers and consumer protection projects, volunteer activities sharing side dishes for elderly people in vulnerable groups, and delivery of food packages for Lunar New Year ancestral rites.

They also carried out projects to promote the rights of women farmers and support rural settlement for marriage immigrant women. In particular, to strengthen the competitiveness of women farmers, they operated a rural settlement support course for multicultural families targeting about 3,200 people over the past three years. They provided learning opportunities to about 1,100 people at the Multicultural Women's University in rural areas and about 4,800 people through agricultural education for marriage immigrant women.

Recently, to solve the labor shortage problem during the farming season worsened by the prolonged COVID-19 pandemic, they are promoting 'Rural Volunteer Activities with the People' together with company and organization executives and employees, and volunteers.

Lee Seong-hee, chairman of the NACF, said, "Going forward, the NACF will continue a happy journey together with farmers, the public, and local communities through various social contribution activities and the continuous spread of a culture of sharing."

This content was produced with the assistance of AI translation services.