Auction, Contactless Gifts Rise in Family Month... 2030 Prefer Health Products, 4050 Choose Toys

Gifts for Family Month sold on Auction.

[Asia Economy Reporter Lim Chunhan] Ahead of May, the month of family, the number of untact shoppers preparing gifts for parents and children in advance online is increasing.

On the 28th, Auction surveyed the sales volume by category from the 20th to the 26th compared to the same period last month, and found that the 2030 generation showed a high sales growth rate in health care products, health foods, and fashion accessories, which are good gifts for Parents' Day. Sales of massagers and massage chairs increased by 46% and 53%, respectively. Low-frequency stimulators increased by 89%, and cupping sets by 139%. Health juices (54%) and red ginseng (74%) also showed growth trends.

Golf apparel and luxury accessories also rose noticeably. Men's golf apparel increased by 56%, women's golf apparel by 39%, and golf accessories by 52%. Luxury category products such as luxury wallets and belts (174%), luxury scarves and handkerchiefs (100%), and luxury umbrellas and parasols (200%) showed even greater upward trends.

Among the 4050 generation, demand for sports and leisure, toys, and digital devices increased significantly. Roller skates increased by 267%, kickboards by 125%, electric bicycles by 77%, and regular bicycles by 28%. Slide toys (278%), ball tents and play tents (213%), robot and character toys (76%), sports toys (109%), and ride-on toys (22%) also sold well.

An Auction official said, "As the number of COVID-19 confirmed cases has not significantly decreased recently ahead of the month of family, the demand for preparing gifts untact has greatly increased," adding, "Health care products such as massagers and luxury accessories are popular gifts for parents, while sports and leisure products such as kickboards and skates are especially popular gifts for children."

This content was produced with the assistance of AI translation services.