"First Half's Biggest Shopping Festival" 11st, 'National Shopping Festival'

Over 8,000 Sellers, More Than 5.7 Million Products
Save Up to 440,000 KRW by Combining All Coupons During the Event Period
VIP Customers Can Get Discounts Up to 650,000 KRW

[Asia Economy Reporter Kim Yuri] 11st announced that from the 26th to May 5th, a 10-day period, general customers can receive discounts up to 440,000 KRW, and VIP customers up to 650,000 KRW through the '11st Nationwide Shopping Festival.'

The largest scale in the first half of the year, offering a total of more than 5.7 million products from over 8,000 sellers. 136 of the most preferred brands by 11st customers in the first half of this year, including Samsung Electronics and Amorepacific, are participating. By searching 'Jeongukmin Shopping' in the 11st search bar, customers can purchase the applicable products.

The 'Time Deal' features discounts up to 69% on popular products such as 'Apple AirPods Pro,' 'Dyson Volume and Shape Refurbished,' 'Rene Blue by Walkerhill Accommodation Voucher,' 'LG Styler,' and 'Balmuda New Toaster,' offered four times a day (11 AM, 3 PM, 7 PM, 11 PM) at special prices.

Up to 9 live broadcasts per day (a total of 59 broadcasts) are held through the 'Live11' corner. On the 28th at 9 PM, a Children's Day special live broadcast offers 20% off on 9 types of Lego products. On the 30th at 9 PM, comedian Lee Sangjun hosts a live broadcast featuring 'VIPS' premium meal kits. On May 3rd, game caster Jeon Yongjun hosts a live broadcast selling 'Logitech' gaming products with discounts up to 33%.

A daily lottery for the '100 KRW Deal' allows customers to purchase electric scooters, electric bicycles, and electric kickboards for 100 KRW (when paying with SK Pay), with two items drawn each day. On the 26th, the 2-person electric scooter 'AU Tech Ecoro S400' and the 'Segway Ninebot E25 Electric Kickboard' will be featured.

11st stated that if customers download all the discount coupons provided during the 'Nationwide Shopping Festival' and apply them when purchasing products, they can save up to 444,000 KRW during the event period. VIP customers can save up to 654,000 KRW.

The two types of 'Nationwide Shopping Discount Coupons' provided daily include two '10% discount coupons (for purchases over 50,000 KRW)' saving up to 200,000 KRW depending on the product, and two '15% discount coupons (for purchases over 5,000 KRW)' saving up to 7,000 KRW. VIP customers receive three of each coupon.

During the event period, all customers receive two 3,000 KRW off shopping cart coupons (for purchases over 30,000 KRW), and VIP customers receive three. Additionally, coupons for 7,000 KRW off with eight major credit card companies (for purchases over 50,000 KRW), 10,000 KRW off with 11st Shinhan Card (for purchases over 50,000 KRW), and a 10% discount coupon for gifting (up to 7,000 KRW off for purchases over 15,000 KRW) are also provided.

Hong Changyoung, Head of Business Operations at 11st, said, "In the e-commerce lowest price competition, 11st operates the monthly 'Monthly 11th Day' and has prepared a differentiated event by gathering the largest scale of benefits in the first half of the year with accumulated brand power and experience." He added, "Any customer using 11st can receive benefits daily, which will help with budget-friendly shopping ahead of the gift-giving season in May, the month of family."

This content was produced with the assistance of AI translation services.