LG U+ to Give 'Chai Card' to 10,000 New U-Shop Subscribers

[Asia Economy Reporter Joesulgina] LG Uplus announced on the 22nd that it will hold a 'U+Shop X CHAI Card' event where customers who subscribe to mobile or home products on the official online mall 'U+Shop' can receive a 'CHAI Card'.

The CHAI Card, launched by fintech company CHAI in partnership with BC Card, is a prepaid check card that has recently gained tremendous popularity. Currently, the annual fee, issuance fee, delivery fee, and previous month's usage conditions are all zero (0), and customers can receive up to 100,000 KRW cashback per month. Since the CHAI Card can only be issued by receiving an invitation from an existing cardholder, invitations are even being traded among some customers.

LG Uplus will gift CHAI Cards to customers who subscribe to mobile or home products on U+Shop until May 10. Eligible customers include those subscribing to mobile plans with a monthly fee of 66,000 KRW or more, and those subscribing to new or renewal internet home products (including IPTV and Smart Home bundles).

Customers who apply for 'CHAI Card Boost' after issuing the CHAI Card will receive up to 60,000 KRW cashback when paying LG Uplus mobile or home product fees with the CHAI Card. If the customer sets up automatic payment of at least 30,000 KRW in communication fees each month after card issuance, they can receive 15,000 KRW cashback monthly for four months. Customers wishing to receive the cashback benefit can apply through the CHAI app in June.

Additionally, U+Shop subscribers will be awarded 'Bunge' points needed to receive cashback. Upon issuance, all customers receive 5 Bunge points; 1 point is awarded for payments over 4,000 KRW; and 2 points per 10,000 KRW spent (up to 10 points per transaction) are accumulated. Among customers participating in the event, 1,000 will be selected by lottery to receive an additional 100 Bunge points.

Namsoo Kim, Head of Digital Business at LG Uplus (Senior Executive Director), said, “The differentiated benefits of the CHAI Card have spread by word of mouth, and many customers using U+Shop are inquiring about card issuance. We will continue to discover partnership benefits unique to U+Shop to attract more customers.”

This content was produced with the assistance of AI translation services.