"D'Live OTTv with 'Absorption up to Teens' Integrated into Playtown App"

Speed of Content Partnership After Platform Opening

[Asia Economy Reporter Cha Min-young] D'Live Digital OTT Broadcasting is increasing partnerships with other content providers following the opening of its online video service (OTT) box, the D'Live OTTv platform.

On the 5th, D'Live announced that it will form a content partnership with MCN company Playtown, which gained popularity with the concept of stories and growth of teenagers. This follows the recent collaboration with Video Village, which has 41 famous creators including ‘Jaeyeol ASMR’ and ‘Engineering Student Byeon Seung-joo DS’.

Unlike other MCNs, Playtown operates with exclusive creators rather than affiliated creators, and owns five brand channels: ▲‘High Teenager,’ depicting the private lives of teenagers unknown to adults ▲‘Kizle,’ showing various social perspectives ▲‘Flight Time,’ covering all stories about love ▲teen web drama channel ‘List Up’ ▲music channel ‘Sing Song Saeng Song,’ providing pop song playlists.

They are also recruiting growing YouTubers as exclusive creators. Through a creator incubating system, the structure allows exclusive creators and the company to grow together. For example, popular creators such as ‘Jo Doo-pal,’ who has 400,000 subscribers, figure skater Kim Chan born in 2007 with ‘Chaniyah Mohani,’ and aviation college student’s daily vlog ‘Mi-yut’ are affiliated.

D'Live plans to embed the Playtown app into D'Live OTTv by April and will provide all Playtown channels and creators’ content through YouTube live streaming.

D'Live stated, “We are pleased to partner with Playtown immediately following Video Village,” and added, “We look forward to collaborating with more content companies in the future and hope that various types of content can meet more viewers on flexible platforms like D'Live OTTv rather than traditional legacy media.”

This content was produced with the assistance of AI translation services.