Classys Launches Brand Advertising at Landmarks Nationwide
[Asia Economy Reporter Hyunseok Yoo] Classys announced on the 2nd that starting this month, it will conduct Shrink advertisements nationwide in major locations such as COEX K-POP Square, Hyundai Department Store in Samseong-dong, and the large-scale electronic billboards in the Yeouido area, followed by Dongdaegu Station, Haeundae, and Gwangju Shinsegae Department Store.
These areas have high foot traffic. For example, Samseong Station, where COEX and Hyundai Department Store are located, has over 2 million daily public transportation users and more than 1.7 million vehicles in traffic volume.
A company official stated, "Since starting advertisements featuring model Seo Yea-ji at the end of February, we have received favorable reviews from both doctors and general customers. In particular, the diverse appeal delivered through the various cartridges of Shrink and the solid acting skills of model Seo Yea-ji have driven great popularity." He added, "As the Shrink brand becomes more well-known, demand for both domestic equipment and consumables is increasing."
Currently, Classys Shrink is installed in over 3,000 devices at domestic hospitals and clinics as a skin beauty medical device, and based on steady demand, new customers continue to increase.
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Classys is actively providing marketing support targeting doctors and customers. They explain that customer loyalty is being enhanced through continuous product upgrades and new product launches.
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