SpaceAd, a Spatial Media Startup, Secures 3.3 Billion KRW Investment
Focusing on Talent Acquisition and Media Facility Investment Based on Capital
Expanding Business by Entering Office Market as Well as Complex Commercial Facilities and Sports Centers
[Asia Economy Reporter Kim Cheol-hyun] SpaceAd, a spatial media startup led by CEO Oh Chang-geun, announced on the 24th that it has secured a total investment of 3.3 billion KRW from new investor Arc Impact Asset Management and existing investor Altos Ventures.
This investment comes two years after raising 2 billion KRW from Altos Ventures in 2019. Based on the investment, SpaceAd plans to focus on recruiting talent for space development and content planning, as well as investing in space content production and media facilities.
Founded in 2017, SpaceAd is a startup that develops a spatial media platform based on digital signage by utilizing idle spaces in various commercial facilities. Through collaboration with complex commercial facilities such as golf practice ranges, kids cafes, and study rooms, it provides media and content suited to the space and offers new media that can generate additional revenue through advertising.
Recently, SpaceAd signed a business agreement with SparkPlus, a leading shared office provider in Korea, to provide new media advertising across all its branches, accelerating its entry into the office-type workspace market.
Currently, SpaceAd's main clients include over 200 companies such as Kolon Industries, Dong-A Pharmaceutical, Dynafit, Ford Korea, Warner Bros., and Noriui Balgyeon. Despite the overall downturn in the outdoor advertising market due to COVID-19 last year, the company recorded growth exceeding 80% compared to 2019, demonstrating strong business performance.
Hot Picks Today
Up to 600 Million Won for Semiconductors, 160 Million Won Bonus for Loss-Making Non-Memory… Samsung Electronics Labor and Management Reach Tentative Deal on Unprecedented Performance Compensation (Comprehensive)
- "Could I Also Receive 370 Billion Won?"... No Limit on 'Stock Manipulation Whistleblower Rewards' Starting the 26th
- "From a 70 Million Won Loss to a 350 Million Won Profit with Samsung and SK hynix"... 'Stock Jackpot' Grandfather Gains Attention
- U.S. Stocks Up 1% on War Negotiation Hopes... Will Korea Recover Recent Losses? [Good Morning Market]
- "Who Is Visiting Japan These Days?" The Once-Crowded Tourist Spots Empty Out... What's Happening?
Oh Chang-geun, CEO of SpaceAd, stated, "While continuously developing spaces preferred by advertisers, we will also focus on tangible benefits that space owners can experience. We will provide the highest satisfaction to advertisers and space owners through advanced technology and solutions."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
