Homeplus Revamps Mobile App... Introduces Easy Payment Options like Naver Pay
[Asia Economy Reporter Lim Chunhan] Homeplus announced on the 15th that it has newly revamped its mobile app for online order customers. This time, through ▲personalized curation for each customer ▲improvements in product categories and search functions ▲introduction of easy payment methods such as Naver Pay, Kakao Pay, and Payco, customers can enjoy shopping more conveniently and easily.
The easy payment services, including Naver Pay, introduced for the first time among the three major large marts, omit unnecessary information input from customers. While diversifying payment methods, the payment process has been simplified to enhance customers' payment convenience.
The first screen of the Homeplus app added a curation feature that offers personalized product recommendations tailored to each customer through optimized data analysis. This is a newly introduced AI-based personalized recommendation service function that recommends products matching individual preferences based on actual user data.
To commemorate the mobile app renewal, Homeplus is conducting various events such as providing discount coupons for users. For customers using the mobile app (including the online mall) for the first time, they will receive ▲a 10,000 KRW discount coupon for purchases over 60,000 KRW ▲a free shipping coupon for purchases over 20,000 KRW, both valid until the 28th.
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A Homeplus official said, “Through this mobile app renewal, we added a personalized curation function based on optimized data analysis and newly introduced easy payment functions, thereby enhancing the shopping convenience for online order customers.”
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