GS Retail Launches Label-Free Bottled Water... "Annual Reduction of 50 Tons of Plastic Waste"

Mid-February Launch of Your's DMZ Clear Spring Water No-Label Bundle (6-Pack)
Reducing Over 50 Tons of Plastic Waste Annually by Switching to No-Label from 2L Products

[Asia Economy Reporter Yuri Kim] GS Retail announced on the 4th that it will reduce more than 50 tons of plastic waste annually through water bottles made without labels.

GS Retail stated that among the PB bottled water products sold at convenience store GS25, supermarket GS THE FRESH, and online mall GS Fresh Mall, the 'Yours DMZ Clear Spring Water Bundle (6-pack)'?a 2ℓ product with high sales volume?will be launched as a label-free PB bottled water starting mid-month.

The number of PB bottled water products sold by GS Retail is approximately 100 million units annually. Among these, 2ℓ PB bottled water bundle products account for more than 60% of sales.

The newly introduced 'Yours DMZ Clear Spring Water Bundle (6-pack)' transforms into an eco-friendly product by printing the brand and labeling information on the packaging of the 6-pack bundle instead of attaching labels to individual bottles. Previously, 0.8g of plastic was used per label on each bottle, but GS Retail expects this initiative to reduce waste by more than 50 tons annually.

The company stated, "Without labels on individual PET bottles, customers will find it easier to separate and recycle," and added, "This will also play a positive role in corporate Environmental, Social, and Governance (ESG) management."

Lee Dong-hoon, Beverage MD at GS Retail, said, "In line with the social trend that eco-friendly products are no longer optional but essential, we have introduced eco-friendly elements to our best-selling Yours bottled water," and added, "We will continue to actively participate in ESG management activities by launching environmentally friendly products."

Since 2019, GS Retail has been strengthening company-wide eco-friendly management by declaring 'Green Save' to actively participate in ESG management. Last year, the paper cups and materials used for Cafe25, a dedicated coffee brand selling more than 156 million cups annually, were changed to eco-friendly materials. GS Fresh Mall introduced eco-friendly packaging materials such as 100% recyclable paper boxes and ice packs made from water-based components, and GS THE FRESH is promoting the culture of issuing electronic receipts through its dedicated app.

This content was produced with the assistance of AI translation services.