Hanssem Mall, First Live Commerce Broadcast Today at 8 PM... Introducing 'Super White'
[Asia Economy Reporter Kim Bo-kyung] Hanssem, a comprehensive home interior specialist company, will launch its first live commerce broadcast on its online mall 'Hanssem Mall' at 8 PM on the 3rd.
On the 3rd, Hanssem announced that it has launched its own live commerce channel 'Saem LIVE' on its online mall Hanssem Mall, and will introduce the Hanssem Rehaus Style Package in its first broadcast at 8 PM that day.
Live commerce refers to an online channel that introduces and sells products through real-time video streaming on platforms such as the web and applications. Unlike TV home shopping, it features interactive communication with viewers using a chat window.
Since February last year, Hanssem has conducted about 10 live broadcasts on various online distribution platforms, showcasing its children's room furniture, living room furniture, and more.
Due to high consumer response, with an average of over 10,000 viewers per broadcast, Hanssem decided to launch the live commerce channel Saem LIVE on Hanssem Mall.
Hanssem SamLIVE First Broadcast Featuring Hanssem Rehouse Style Package Super White
View original imageSaem LIVE broadcasts will be held every Wednesday. They plan to introduce furniture and household goods operated by Hanssem, as well as remodeling package products such as kitchens and bathrooms.
In the first broadcast at 8 PM on the 3rd, they will present the Hanssem Rehaus Style Package 'Super White,' which can be constructed starting at 990,000 KRW per pyeong, under the theme "A home where work and rest coexist."
The first live broadcast will be held at Hanssem Design Park Giheung Branch, the largest Hanssem store in the metropolitan area. Viewers will be able to see the Super White remodeling package implemented in an actual model house and receive detailed guidance on each space such as the entrance, bathroom, and kitchen, while interacting in real time.
Due to the nature of remodeling products, this broadcast will be conducted in the form of consultation reservations rather than direct payment. Afterwards, a Hanssem Rehaus Designer will provide interior consultation and measurements. All customers who make consultation reservations through the broadcast and visit the store will receive a 'Bargensteiger Vino IH Frying Pan.'
All customers who sign contracts over 1 million KRW and receive installation will be given a 'Royal M?nster Smart Induction' worth 290,000 KRW and a 'Versace Crema 4-piece Pot Set' worth 360,000 KRW.
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Saem LIVE can be accessed on the Hanssem Mall mobile application, where viewers can receive alerts before the broadcast, and it is also available on the PC version of Hanssem Mall.
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