Seocho-gu, the Ministry of the Interior and Safety's 'Government Innovation 1st Street' Records the Most Outstanding Innovation Cases Nationwide with 77 Entries: What Is the Secret?
Publication of Administrative Innovation Best Practices Collection (Everyday Miracles Unfolded with Boldness, Policy Manli 20) to Share Administrative Innovation Know-How... Created Vivid Videos and Card News for Effective Access by Employees and Residents, Released on District Office Website and Official YouTube Channel... Seocho Idea King Championship Season 1 & 2 Held, Discovered Ideas Realized as Korea's First New Concept Civil Complaint Delivery Service... 'Seoripul Civil Complaint Delivery' Implemented
[Asia Economy Reporter Park Jong-il] Seocho-gu has been continuously promoting innovative administration through a shift in thinking despite the ongoing COVID-19 crisis.
As a result, the district announced that it holds the top spot by a wide margin with the most listings (77 cases) in the Ministry of the Interior and Safety’s ‘Government Innovation 1st Street’ excellent innovation cases.
The district cites two main reasons for maintaining its gold medal status in innovative administration.
The first reason is that since the 6th elected term, it has not only continuously discovered and promoted excellent projects but also published collections of these best practices, giving residents pride in living in Seocho and providing employees with opportunities to enhance their innovation mindset.
Following the previously published collection of best practices titled 'Everyday Miracles Unlocked with Boldness,' the newly published collection 'Jeongchaekmanri 20' contains 20 representative projects that started in Seocho-gu and spread nationwide.
In particular, 'Jeongchaekmanri 20' is uniquely designed to allow anyone to easily take an interest in Seocho-gu’s policies by including visual materials such as illustrations and photos that clearly show the progress and results, as well as vivid resident comments from those who directly experienced each project.
Additionally, following the publication of the best practices collection, the district’s excellent projects were also released as dynamic ‘videos’ and ‘card news’ on the official YouTube channel and Seocho-gu Office website, enabling employees and residents to access them effectively through various methods.
This approach reveals the behind-the-scenes stories of communication with residents and finding solutions to projects that had been stalled for years, allowing residents to recognize the hidden efforts of Seocho-gu employees and providing new motivation for the district staff.
The second reason is the ‘Seocho Idea King of Kings Battle.’ This idea competition is open to all district employees and affiliated institution staff and has been conducted to discover innovative tasks that residents can feel based on creative ideas. Over seasons 1 and 2, more than 1,300 brilliant ideas were submitted.
Notably, one of the ideas proposed in season 1, ‘Seocho Siren Order,’ was realized as the nation’s first new-concept civil complaint delivery service called ‘Seoripul Civil Complaint Courier,’ providing civil services suited for the post-COVID era.
Meanwhile, the district’s efforts for innovative administration have also been recognized overseas. It has won the International Business Awards, known as the ‘Oscars of the business world,’ for four consecutive years since 2017, setting the record for the most awards received by a local government nationwide.
Park Woo-man, Head of the Planning and Budget Division, said, “We set the goal of innovation as enhancing the value of residents’ lives and never stopped challenging ourselves, which led to our top-ranking achievement. We plan to actively discover further innovations for residents together with our employees.”
[Jeongchaekmanri 20 List]
? Seoripul Wondumak & Tree ? Seoripul Igloo & Ondol Chair ? Runway-style Crosswalk ? Smart Senior
? Smoking Cessation Policy ? Gangnam Station Illegal Street Vendor Food Truck Conversion ? Neulbom Cafe ? Firefly Center ? Zelkova Tree Rest Area
? Seoripul Festival ? Crime Prediction AI CCTV ? Book Payback Service ? Father Center
? Seoripul Spring ? Electric Kickboard Parking Zone ? Dedicated Health Center for Pregnancy, Childbirth, and Childcare ? Yangjae Library
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