Aim Surpasses 400 Billion KRW in Cumulative Managed Assets... 40-Fold Growth in 2 Years

[Asia Economy Reporter Minji Lee] Aim, a fintech personal asset management service provider, has surpassed 400 billion KRW in cumulative assets under management. According to Aim on the 15th, the cumulative assets under management, which recorded around 10 billion KRW in early 2019, grew approximately 40 times in two years to reach 401 billion KRW.

Aim's rapid growth is analyzed to be the result of its asset management technology competitiveness that proposes flexible asset allocation according to market cycle changes, Aim's differentiated profit performance compared to typical passive investments, and re-subscriptions and additional deposits from existing investors.

Looking at Aim's profit performance, from the time the S&P 500 index hit its lowest point in March during the COVID-19 pandemic crisis until now, about 300 days, Aim limited the maximum decline in asset value to around 10%, and the cumulative returns experienced by actual customers averaged 32.13%, reaching up to 37.5%.

Aim provides mobile personal asset management services by implementing the asset management philosophy of CEO Ji-hye Lee, a Wall Street veteran, and 20 years of expertise in advanced financial technology into the algorithm 'Esther.' It minimizes risk by diversifying investments across more than 12,700 global assets in 77 countries and effectively defends through rebalancing that increases the proportion of safe assets when detecting severe market crises.

Aim offers customized portfolios by considering users' financial situations, asset management goals, duration, and risk tolerance, and with expert advice, asset management can be completed within 10 minutes.

CEO Ji-hye Lee of Aim stated, "The number of investors who feel the profitability through Aim's unique asset management know-how has recently increased rapidly," adding, "We aim to inform more individual investors about the reasonable investment philosophy and principles of the top 1% investors and contribute to healthy and rational asset growth."

Meanwhile, Aim's cumulative number of users has surpassed 630,000, and the cumulative downloads of the Aim app have exceeded 1.25 million.

This content was produced with the assistance of AI translation services.