Kakao Shopping Live Surpasses 20 Million Cumulative Views
[Asia Economy Reporter Koo Chae-eun] Kakao Commerce's live commerce platform 'Kakao Shopping Live' has surpassed 20 million cumulative views.
According to Kakao on the 14th, it has been about 50 days since Kakao Shopping Live surpassed 10 million views on November 20 last year. Considering that reaching 10 million views was an achievement attained six months after the beta service started in May last year, this represents a steep growth curve.
As of last month, Kakao Shopping Live's transaction volume increased 38 times compared to the beta service in May last year and doubled compared to the official launch in October last year. A Kakao Commerce official said, "Considering that Kakao Shopping Live conducts relatively few broadcasts, about one to two times a day, this growth trend is even more remarkable."
Hot Picks Today
"Could I Also Receive 370 Billion Won?"... No Limit on 'Stock Manipulation Whistleblower Rewards' Starting the 26th
- Samsung Electronics Labor-Management Reach Agreement, General Strike Postponed... "Deficit-Business Unit Allocation Deferred for One Year"
- "From a 70 Million Won Loss to a 350 Million Won Profit with Samsung and SK hynix"... 'Stock Jackpot' Grandfather Gains Attention
- No Vaccine or Treatment Available: 139 Dead Already... "The Number Will Rise"
- "Who Is Visiting Japan These Days?" The Once-Crowded Tourist Spots Empty Out... What's Happening?
With the spread of the novel coronavirus (COVID-19) increasing non-face-to-face transactions, the company explained that the ability for interactive communication between sellers and consumers, as well as good accessibility through the 'KakaoTalk' platform, are also factors contributing to the rapid growth.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
