Imsil-gun Launches Mobile Imsil Sarang Gift Certificates in Full Scale
[Asia Economy Honam Reporting Headquarters Reporter Park Nosik] On the 13th, Imsil-gun, Jeonbuk announced that it has launched the Imsil Love Gift Certificate, which greatly contributes to revitalizing the local economy, for the convenience of local residents.
Previously, the county issued 25 billion won worth of Imsil Love Gift Certificates last year, receiving great response.
However, at that time, due to COVID-19, people were reluctant to purchase gift certificates in person, and there were difficulties in use such as inconvenience for residents from other regions to purchase and use, and issues with illegal distribution.
To address these issues, the county introduced a mobile gift certificate system, aiming for a triple effect of revitalizing the local economy, solving illegal distribution problems, and providing convenience for users to carry.
To launch the mobile gift certificates, the county completed recruiting about 220 affiliated stores from November to December last year, including stores with many customers, stores frequently used by soldiers and young people.
In particular, to overcome the damage caused by COVID-19, the mobile gift certificates are also offered at a 10% discount, allowing individuals to purchase up to 500,000 won per month.
Users of the mobile gift certificates can purchase them through simple mobile authentication without needing to visit banks or other purchase locations.
Compared to paper gift certificates, mobile gift certificates are easier to distribute and manage, and they also allow discounted purchases of Imsil N Cheese, a representative specialty of Imsil-gun, which is expected to greatly contribute to preventing the outflow of local funds outside the region.
Using the mobile gift certificates is optimized for the non-face-to-face era, as payment is conveniently made by using the QR code on the mobile phone after purchasing goods at the affiliated stores.
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County Governor Shim Min said, “Mobile gift certificates are convenient for everyone to use and have various advantages such as preventing illegal distribution and ease of use,” adding, “By launching the Imsil Love Gift Certificate, which has been a pillar of revitalizing the local economy, in mobile form, we hope to promote more consumption and greatly help the revitalization of the local economy.”
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