Kocca and Arts Management Support Center Promote Activation of Investment and Financing in the Performance Market
[Asia Economy Reporter Kim Heung-soon] The Korea Creative Content Agency announced on the 16th that it has signed a business agreement with the Arts Management Support Center to "promote the activation of performance content value evaluation."
The two organizations plan to cooperate mutually to create an investment and financing financial ecosystem in the performance market by ▲discovering excellent performance content and sharing information from the Center's integrated performance arts network ▲sharing information on the status of content value evaluation ▲sharing investment and financing information in the content industry.
The Content Agency is conducting content value evaluations to lead investment and financing in the content industry, where it is difficult to predict completion feasibility and box office success. In the case of films, since 2016, it has been utilizing objective market data for developing and evaluating film content value evaluation models through linkage with the Korea Film Council and the integrated box office ticketing network.
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Based on such market data, it provides content value evaluation reports and related information to private investors such as venture capital firms and commercial banks to support resource attraction for content companies.
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