Martial Arts, 'Post-Corona New Southern Expansion Strategy Webinar' Held

[Asia Economy Reporter Hwang Yoon-joo] The Korea International Trade Association held a 'Post-COVID Era, New Southern Market Entry Strategy Webinar' at COEX in Samseong-dong on the 25th.

This webinar, organized to respond to the changing New Southern market environment after the novel coronavirus infection (COVID-19) and to support the resumption of exports and market preemption by Korean companies, provided key business information such as 'Economic Outlook by Major New Southern Countries,' 'Market Entry Strategies for K-Beauty, e-Learning, etc.,' 'Entry Strategies Utilizing Shopee, Southeast Asia's Leading E-commerce Platform,' and 'Legal Considerations for Investment and Trade Transactions in the New Southern Region.'

Yoo In-sik, Executive Director of Ubion, an online education service company, emphasized, "As face-to-face education has become difficult due to the pandemic, New Southern countries are showing great interest in Korea's non-face-to-face education methods," adding, "We must leverage over 20 years of accumulated educational informatization technology and the experience of COVID-19 to preempt the market."

Yoon-ah Kwon, Head of Shopee Korea, Southeast Asia's largest online shopping platform, introduced, "The New Southern region has very complex and challenging logistics infrastructure, payment systems, and customs policies, which require incorporating offline business elements even in e-commerce," and added, "Utilizing local e-commerce platforms can solve these problems at once, making it very useful."

Cho Hak-hee, Director of the International Business Division at KITA, stated, "We will hold webinars on various countries and themes not only in the New Southern region but also elsewhere to help our companies turn crises into opportunities."

This content was produced with the assistance of AI translation services.