Hyundai Outlet Partners with Disney Korea to Host 'Pixar' Themed Event
[Asia Economy Reporter Seungjin Lee] Hyundai Department Store's Hyundai Outlet announced on the 19th that it will hold 'PLAY SUMMER with PIXAR' in partnership with Walt Disney Company Korea at six stores nationwide until August 31.
'PIXAR' is a popular animation film studio loved worldwide for various characters such as 'Toy Story' and 'Monsters, Inc.'
Hyundai Outlet decorates various areas of the stores, including the main entrance, with images of PIXAR's main characters and conducts various promotions such as pop-up stores and character gift giveaways for customers who make purchases.
First, Hyundai Premium Outlet (Gimpo and Songdo branches) will open a 'PIXAR Pop-up Store' at special event venues in each store during the event period, showcasing popular animation character products from PIXAR. Representative products include the 'Toy Story 25th Anniversary Limited Edition Figure,' 'Toy Story Real Poseable Figure,' and 'Monsters, Inc. Eco Bag.'
Additionally, customers who purchase over 50,000 KRW at the 'PIXAR Pop-up Store' will receive a 'Toy Story Alien Sticker' (limited to the first 100 customers per store), and those who purchase over 100,000 KRW will be given a 'Toy Story Potato Head Doll' (limited to the first 10 customers per store) as a gift.
Furthermore, from the 19th to the 5th of next month, Hyundai Outlet will offer PIXAR character umbrellas in limited quantities per store to 'H Point' customers who purchase over 200,000 KRW, and an event will be held to give PIXAR character fans to the first 5,000 customers visiting the stores.
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A Hyundai Department Store official said, "We planned this event to decorate the stores with Disney and PIXAR animation characters loved worldwide and to deliver a message of dreams and hope to family customers visiting the outlet," adding, "We will continue to present diverse cultural content in the future."
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