Hyundai Card, "Enjoy 'Raensun Live' with Nafla and Others on Dive"
Limited Edition Vinyl Sales and Art Curated Shop Operations Event
[Asia Economy Reporter Ki Ha-young] Hyundai Card announced on the 7th that it will hold the 'Let's Dive' event, which combines the digital cultural content application Hyundai Card Dive with the offline Hyundai Card Space in a new way.
First, Hyundai Card will hold 'Fan Made Live,' an online live event created directly by fans. Hyundai Card Dive members can request songs and performance costumes they want to hear from artists through the Dive app and social media. Based on these requests, the artists will perform at venues such as Understage, and the videos will be released online.
Starting with a video of hip-hop musician Nafla on the 8th, Hyundai Card plans to release videos of artists including ADOY, Kwon Jin-ah, Cheese, Kim Sawol, and SUMIN through the Hyundai Card Dive app.
The 'Limited Vinyl Club,' where you can be the first to experience limited edition vinyl LPs by uniquely selected artists chosen by Hyundai Card, is also noteworthy. Hyundai Card will first unveil limited edition vinyls by various artists (a total of 6 teams), led by singer-songwriter Baek Yerin, at Hyundai Card Vinyl & Plastic located in Itaewon, Seoul.
From the 15th to the 17th, Hyundai Card Storage in Itaewon, Seoul, will host 'Art Street,' an art edit shop exhibiting and selling artists' works. This event, in collaboration with the art platform Chwimiga, will feature artworks, photographs, figures, and goods from 12 teams including Dadaism Club.
On the 30th, the 'Lifeful Party' will be held at the Hyundai Card Design Library. This event will showcase a full exhibition of LIFE magazine, which changed the history of photojournalism, along with limited edition goods sales, silk screen experiences, camera making, and various photo-themed programs.
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Offline events will be operated exclusively for those who make prior reservations through the Dive app.
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