Hanssem Decides on Voluntary Recall of Kitchen Furniture Wrapping Doors

Surface Material Detachment Occurs in Some Products... Products with Quality Assurance Over 9 Years Also Recalled

[Asia Economy Reporter Kim Cheol-hyun] Hanssem (CEO Kang Seung-soo) announced on the 29th that it has decided to voluntarily recall the wrapping doors of kitchen furniture products such as 'IK9 IN/White' sold from 2011 to 2013. This decision was made due to surface material detachment (peeling) occurring in some products sold during that period. Accordingly, all customers who purchased the recalled kitchen furniture in those years can receive free inspections, and if defects are found, door repair or replacement services will be provided.

Hanssem stated, "Although the problematic products account for about 0.7% of the total, and the quality warranty period has passed since they were sold 8 to 9 years ago, we decided to proceed with this recall to realize the '10-year warranty' we are promoting for customer satisfaction and to fulfill our responsibilities to the end."

Since April last year, Hanssem has extended the quality warranty period of its premium kitchen furniture brand 'Kitchen Bach' to a maximum of 10 years. Considering that the replacement cycle for kitchen furniture is generally about 10 years, this effectively means providing a 'warranty for the entire usage period.' Hanssem plans to gradually implement the 10-year warranty for products other than Kitchen Bach as well.

Additionally, Hanssem recently established a dedicated organization for customer satisfaction called the 'Consumer Protection Office,' directly under the CEO. The purpose is not only to resolve customer after-sales service (AS) requests but also to fundamentally eliminate causes of customer complaints through improvements in systems and processes. In particular, policies that can enhance customer satisfaction throughout the entire process, including sales and installation, will be introduced. Instead of the conventional AS concept provided when product issues occur, a preemptive service system will be operated to take proactive measures.

A Hanssem official said, "We will do our best to complete the service as soon as possible to ensure that customers who purchased the affected products do not experience any inconvenience," and added, "We will continue to prioritize customer satisfaction, quality, and service as the top management goals."

This content was produced with the assistance of AI translation services.