[Asia Top Brand] Primera Releases 'Love the Earth' Limited Edition
[Asia Economy Reporter Yujin Cho] Amorepacific Primera has released a limited edition product with the meaning of protecting ecological wetlands through the annual 'Love the Earth' campaign held on Earth Day.
This year's limited edition products consist of Primera's bestsellers: the large-size 'Alpine Berry Watery Cream', 'Alpine Berry Watery Gel Cream', and 'Miracle Seed Essence'. The design, inspired by the footprints of otters found in ecological wetlands, called the 'Otters Out for a Night Stroll' concept, is also included inside the box.
The Alpine Berry Watery Cream and Gel Cream contain Alpine Berry Complex™ ingredients, including wild strawberry sprouts and blackberry extracts. They feature moisturizing power that lasts for 72 hours, giving the skin a moist vitality. The Miracle Seed Essence contains lotus seed sprout water, which has excellent antioxidant and moisturizing effects, making the skin clear and radiant.
The limited edition containers and lids are made using recycled plastic and glass. The sticker labels are designed to be easily removable, facilitating recycling. The product boxes use paper certified by the Forest Stewardship Council and are printed with plant-based soy ink, incorporating eco-friendly elements from the container to the packaging.
The three Love the Earth Limited Edition products are available at Primera stores in department stores nationwide, the Primera flagship store, Amorepacific counselors, Chicor, Aritaum, and online at the Amorepacific Mall.
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