Min&Ji Enters Mobility Business... Develops 'Real-Time Vehicle Test Drive Reservation App'
[Asia Economy Reporter Hyunseok Yoo] IT service company MinAnJi announced on the 23rd that it is entering the mobility platform market by starting the development of its own platform that provides online vehicle test drive reservation services.
MinAnJi has been solidifying its position by continuously launching new services in the existing lifestyle-oriented IT service sector. Since last year, it has completed a review of the market potential in the mobility field through various promotions and has now begun full-scale service development. The company expects to achieve meaningful results this year in the mobility platform business sector, which it has been preparing as a future growth engine.
Before launching its own platform, MinAnJi has strengthened its capabilities in the mobility sector through various cooperative relationships, including operating and partnering with SK Telecom Mobility Division’s ‘T map Surprise Taxi Service’ and ‘T map Business Taxi’.
MinAnJi plans to provide real-time online vehicle test drive reservation services leveraging its IT service operation know-how. It is currently focusing on securing partners with the goal of officially launching the service within this year.
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Park Chanjong, Executive Director in charge of MinAnJi’s Mobility Platform Business, said, “Recently, sharing economy and smart mobility have emerged as new future growth engines, and paradigm shifts are rapidly occurring led by major ICT companies. We will leverage MinAnJi’s unique strengths in planning and operating various lifestyle-oriented services to present a differentiated mobility platform.”
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