'Generous Giveaway'... Lotte Mart Holds 'Tongkeunjeol' Event

[Asia Economy Reporter Seungjin Lee] Lotte Mart will hold a one-day event called ‘Tongkeunjeol’ on the 25th under the slogan ‘A Day to Widely Benefit Korea.’ ‘Tongkeunjeol’ was planned to celebrate the 10th anniversary of the Tongkeun brand since Lotte Mart introduced ‘Tongkeun Chicken’ in 2010.

This Tongkeunjeol event is the second event of the year following the one held on January 1st, aimed at supporting the people who are struggling due to the economic downturn caused by the novel coronavirus infection (COVID-19). To help customers prepare in advance for the golden holiday period from the 30th to the 5th of next month, fresh food and popular daily necessities will be offered at up to 50% discount, along with ‘1+1’ promotions.

As representative products, L.POINT members can purchase first-grade Korean beef sirloin and U.S. LA-style ribs at a 40% discounted price each. Additionally, various ingredients such as fresh abalone from Wando will be offered at a 50% discount. Conveniently enjoyable wine is also prepared, with ‘Carmen Gran Reserva Frida Kahlo Edition’ being sold at a 40% discount from the regular price. Fashion accessories will also be sold at up to 50% off.

Moreover, including card discounts and 1+1 promotions, customers who purchase more than 70,000 won with a Lotte Card on the 25th will receive a limited quantity of ‘Gatgiyayo’ foldable shopping bags at all stores.

Lee Sangjin, head of marketing at Lotte Mart, said, “We planned this event to support the people who are having difficulties due to COVID-19 by significantly lowering the price burden,” and added, “We hope you take advantage of various products at up to 50% discounted prices for just one day.”

This content was produced with the assistance of AI translation services.