On the 22nd, Shim Jong-geuk, CEO of Samsung Asset Management (right), and Bae Hyun-gi, CEO of Wells Guide, are taking a commemorative photo after signing a strategic partnership for mobile pension asset management collaboration. (Photo by Samsung Asset Management)

On the 22nd, Shim Jong-geuk, CEO of Samsung Asset Management (right), and Bae Hyun-gi, CEO of Wells Guide, are taking a commemorative photo after signing a strategic partnership for mobile pension asset management collaboration. (Photo by Samsung Asset Management)

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[Asia Economy Reporter Kum Bo-ryeong] Samsung Asset Management is actively expanding its pension asset management service sector.


Samsung Asset Management announced on the 22nd that it has signed a memorandum of understanding (MOU) with fintech company WealthGuide to collaborate in the robo-advisor based pension asset management service field.


According to the agreement, Samsung Asset Management will provide WealthGuide with pension-dedicated products and investment content including domestic and international stocks and bonds. WealthGuide will incorporate Samsung Asset Management's products into the pension remodeling advisory service application "Muffler," scheduled to launch in the second half of the year. The two companies also plan to jointly explore new financial business opportunities.


Shim Jong-geuk, CEO of Samsung Asset Management, said, "We expect definite synergy in the mobile pension sector through the combination of WealthGuide and our funds."



WealthGuide is a mobile platform company for pension asset management. It provides advisory services for pension asset portfolios such as pension subscription, cancellation, and additional payments, reflecting the subscriber's lifetime cash flow. It compares and analyzes scattered pension products such as National Pension, retirement pension, pension savings, and pension insurance, recommending the most suitable pension to consumers. WealthGuide's personalized pension asset portfolio advisory service was also selected as an innovative financial service by the Financial Services Commission in October last year.


This content was produced with the assistance of AI translation services.

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