Jeju Air, Eco-Friendly 'Green Star Certification' LCC Ranked No.1 for 2 Consecutive Years
[Asia Economy Reporter Yu Je-hoon] Jeju Air announced on the 20th that it was selected as the No. 1 low-cost carrier (LCC) in the 'Green Star Certification' for the second consecutive year, awarded by the Korea Management Registrar (KMR).
The Green Star Certification is a certification system selected by KMR based on evaluations through consumer participation and research, where consumers directly assess awareness of eco-friendly products.
Since 2017, Jeju Air has been conducting the 'Save the Polar Bears Project' to improve fuel efficiency and reduce greenhouse gas emissions through carbon reduction flights during aircraft operations. Additionally, the airline continues its environmental protection efforts by replacing straws, paper cups, and plastic used onboard with eco-friendly products.
In particular, since March, Jeju Air has been running a campaign promoting eco-friendly travel that considers the global environment, in collaboration with the popular character 'Pengsoo.' Through this collaboration, content is being produced to inform about eco-friendly travel methods that protect the Earth, and customer participation events will also be held.
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A Jeju Air official stated, "We are implementing various campaigns for customers and the company to share the importance of the environment and participate in environmental protection," adding, "We hope customers can experience the joy of travel and have opportunities to think about the environment through small actions."
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