This Time, Traditional Market Shopping Online... KT's Live Grocery Shopping

On the 17th, broadcaster Kim Young-chul is conducting a YouTube live shopping event online, introducing the traditional market at Gwangmyeong Market in Gyeonggi.

[Asia Economy Reporter Joeslgina] KT has prepared an 'online grocery shopping' event to support traditional market merchants struggling due to the novel coronavirus infection (COVID-19).

KT announced that it will hold 'Online Live Traditional Market Shopping,' a new non-face-to-face communication method to purchase goods from traditional markets, on the 17th and 24th at Gyeonggi Gwangmyeong Market and Seoul Suyu Market, respectively.

This is part of KT's 'Sharing the Heart' campaign, following previous events such as YouTube live weddings and online university freshman orientations. It was prepared with the purpose of revitalizing the traditional markets, which have been depressed due to COVID-19, and to connect and support socially disconnected members.

The traditional market grocery shopping event will be broadcast live from 12 PM to 1 PM on the day through KT's official YouTube and Facebook, as well as the Olleh TV channel (#2020). Popular broadcaster Kim Young-cheol will appear as a BJ to personally experience and introduce the market's famous foods and specialty products. The traditional market delivery service application 'Noljang' had originally provided delivery services only to areas near the market, but during this event, delivery services will be expanded to the entire Seoul area for both days. However, only orders placed before 2 PM on the day are accepted.

KT will also hold a gratitude event, gifting the market's famous foods to the first 200 customers who order through the Noljang app during the live broadcast. Detailed information can be found on the KT website (https://kt.com/9wfc).

Park Hyun-jin, KT Customer Strategy Headquarters Director (Executive Director), said, “We introduced the online live grocery shopping case with the heart of supporting the revitalization of traditional markets facing difficulties,” and added, “We hope that through such non-face-to-face services, people can enjoy traditional markets in various ways.”

This content was produced with the assistance of AI translation services.