Shinhan Card Provides Consumption Trend Analysis Reports to Local Governments Related to COVID-19
Free Weekly Analysis Report Support for 134 Local Governments
[Asia Economy Reporter Ki Ha-young] Shinhan Card announced on the 6th that it is providing local governments with an analysis report on consumption trends by local government in response to the novel coronavirus infection (COVID-19).
This is to assist local governments that are considering support policies for small business owners and regional economic revitalization policies to overcome the consumption slump caused by COVID-19.
The analysis report on consumption trends by local government due to COVID-19 contains an analysis of year-on-year consumption changes by industry for each local government, based on Shinhan Card's big data analysis capabilities, which hold the largest amount of consumption data in the industry.
It is prepared on a weekly basis for timely monitoring and is provided free of charge to 134 local governments. Shinhan Card plans to continue this support until the disaster situation caused by COVID-19 is overcome.
This is part of Shinhan Financial Group's ESG strategy implementation, where ESG emphasizes corporate social responsibility beyond financial indicators, including non-financial factors such as Environmental, Social, and Governance aspects.
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Park Chang-hoon, Head of Shinhan Card's Life Business Division, said, "It is significant that Shinhan Card is helping to overcome the national disaster situation caused by the COVID-19 virus based on the big data capabilities accumulated so far," adding, "We hope Shinhan Card's support measures will be of some help in preparing government and local government plans to overcome the COVID-19 virus."
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